OLIVER Ireland podcasting solutions
Where will growth come
in 2022?
The question on every business leader’s lips as we enter a post-pandemic climate. Sector-by-sector, capability-by-capability, the Growth Podcast explores how the world’s most innovative thinkers and companies are meeting fresh challenges – accelerating technology and overhauling operations – to meet new consumer demands in the pursuit of profitability, purpose and growth.
Growth through building trust
Insurance brands have an important role to play in our lives – and yet this brand truth isn’t necessarily felt by consumers. The Association of British Insurers recently said that building trust must become the finance and insurance industry’s number one job for 2021. But how do large legacy brands, like AXA, do that in an economic downturn?
Growth through driving purpose for retail brands
High street retailers must follow where their customers go, and eCommerce is the high street, the supply chain, and the brand experience today. Customers now expect retailers to be able to interact with them in different ways; providing experiences that are accessible, personalized, and helpful.
Growth through maximising true innovation
With race, diversity, environmental impact, sustainability, and workplace moral codes stirring tough conversations inside blue-chip businesses, Ranila Ravi-Burslem looks at the ways in which brands will be truly judged today.
Growth through brand
For the last four years, Kate Davies has been pivotal in leading the Guardian’s strategy for both brand affinity and commercial growth.
Growth through technological innovation
Having to shift to a new world overnight with COVID-19, Melissa Grady Dias, CMO of Cadillac, led the luxury car brand closer to customers ~ entirely virtually.
OLIVER Growth Series
Where will growth come from in 2021 for the world’s biggest and best brands?
Sector-by-sector, capability-by-capability, the OLIVER Growth Podcast explores how the world’s most innovative thinkers and companies are meeting fresh challenges – accelerating technology and overhauling operations – to meet new consumer demands in the pursuit of profitability, purpose, and growth.
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